TG DAO 3.0
2 min readMay 14, 2021

What is a launchpad and why is it so popular

The world of decentralized finance has contributed to the emergence of a new model of raising funds IDO( Initial Dex Offering), replacing outdated models like ICO and IEO. At the same time, a new generation of launch pads came to the market, equipped with a more user-friendly interface, decentralized functions, and more opportunities for both users and developers.
To date, according to CoinGecko, the market capitalization of Launchpad is about $2.170 billion, with a trading volume of more than $300 million.

Among the key advantages of DeFi launchpads are:

- Democratizing access to cryptocurrency investments
- Ensuring that more people have early access to them
- Simplified mechanisms for adding crypto projects for developers
- Cheaper listing costs
- Creating a network between the platform and the project
- Providing liquidity directly on DEX exchanges

Interest in new launch sites is also fueled by the fact that thanks to the preservation of the principles of decentralization, they provide more honest, fast, and transparent trade. Each platform strives to eliminate fraud as much as possible, as it was in the ICO era when the crypto community suffered crazy losses. By the way, then more than 800 tokens issued on the market turned out to be empty.

The main problem of the ICO was that the interests of developers and investors diverged. The products were excessively raw, had no value, and did not solve any problems. It was just a crypto-hype for the sake of money, and the investments were made by people who did not understand it at all.

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